New FIR products for fall/winter
In addition to the new Gist products, which have already been described in another post, during the latest Cosmobike Show also some brand new items by FIR have been presented.
Ares, the new aluminium bicycle wheels
FIR (Fabbrica Italiana Ruote) has used the showcase offered by Cosmobike Show to launch the new 2017 products, which are all Made in Italy. For the 2016/2017 season FIR have something really interesting set aside: new products that will be able to meet the desires of the most exigent cyclists. Starting from the motto “let’s give way to those who are looking for performance and reliability”, during the fair FIR has presented the high end aluminium bicycle wheels Ares Pro, which this fall/winter can be bought at a discounted price. As a gift to those who will choose this model, a top of the range of the company, the purchase will be accompanied by the official FIR uniform. One more reason to opt for these new wheels!
The Deaneasy system
Another innovative product that has been officially presented to professionals and visitors at Cosmobike is Deaneasy, a system launched by Alberto Deanesi that can be described as a revolutionary product in the field of preventive systems against the drilling of the wheel. FIR has conceived special wheels for this innovative system, which can be sold alone or together with FIR wheels.
For FIR, as well as for Gist, the second edition of Cosmobke was an interesting and fruitful event, a good chance to present the novelties in a perfect setting. Cosmobike 2016 was characterized by a significant growth in the number of participants, and it has been attended by about 60,000 visitors, i.e. 20% more than last year.
See you next year, with the presentation of more innovative and effective products!